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Media Kit: Affiliated Publications

TOTAL REGION-WIDE COVERAGE
Gulfshore Life and its affiliated publications and Web sites cover Southwest Florida like no other media, offering advertisers total region-wide coverage of the vital residential, visitor, real estate and executive markets.

HOME & CONDO
Southwest Florida’s guide to luxury real estate and design appears as a magazine-within-the-magazine in every issue of Gulfshore Life. Features include the most-talked-about homes and latest design trends, with monthly departments on real estate, decorating, remodeling, gardening, new communities, model homes and more.

DISTRIBUTION: 30,000
CLOSING DATES: same as Gulfshore Life

GULFSHORE HOMEBUYER

“….the most comprehensive source of information on the Southwest Florida region and an invaluable part of an effective marketing plan.”
— Ross MacIntosh, real estate marketing specialist

The region’s ultimate real estate and relocation guide, Gulfshore Homebuyer offers a complete guide to Southwest Florida neighborhoods and new-home communities and builders. Designed for real estate professionals and consumers, Homebuyer is mailed to chamber of commerce relocation inquiries and is available on newsstands and at high-traffic model centers, builder, developer, real estate and design offices. Published in Oct 2006, Jan 2007 and Apr 2007, with a searchable database of new homes on the Web at www.florida-homebuyer.com.

DISTRIBUTION: 30,000

Fall (publishes October 2007)
AD CLOSE: Jul. 20, 2007
PRODUCTION MATERIALS: Jul. 27

Winter (publishes January 2008)
AD CLOSE: Oct. 22, 2007
PRODUCTION MATERIALS: Nov. 5

Spring/Summer (publishes April 2008)
AD CLOSE: Jan. 22, 2008
PRODUCTION MATERIALS: Feb. 5

IN EACH ISSUE:

Editorial features
• Neighborhood Guide
• Complete New Home Listings
• Relocation Guide
• Design Solutions

Advertising special sections
• Hot Properties
• Community & Builder Close-Ups formatted profiles &
display ads
• Model Homes formatted section
• Real Estate Specialists
• Marketplace appears in each issue
• Web site opportunities: E-brochures, banner ads and listings
• Model Home Tour Map

GULFSHORE BUSINESS
The executive’s information source in Southwest Florida, Gulfshore Business provides expert coverage of the region’s key players and hot issues, and practical columns on what it takes to succeed in the unique local business climate. Twelve monthly issues and an annual relocation and expansion guide published in June. Also on the Web at GulfshoreBusiness.com.

DISTRIBUTION: 13,000
Call for monthly closing dates

NAPLES ON THE GULF
The Ultimate Guide to Florida’s Best Place to Live and Visit. Make sure your business gets its share of the visitor dollar by advertising in the Chamber’s official guide to Florida’s finest community. Publishes January 2006.

DISTRIBUTION: 100,000
AD CLOSE : Sept. 29, 2007
production materials: Oct. 18
plate ready: Oct. 25

Editorial features
• Naples lifestyle: shopping, fashion, cuisine
• Relocation information
• Maps, itineraries, newcomer and visitor resources
Advertising special sections
• Shopping Around Town Guide
• Dining Around Town Guide
• Business Marketplace

IN Good Company
Welome to the new lifestyle magazine of the Bonita Bay Group created by the publishers of Gulfshore Life for the
residents of some of the most desirable residential communities in Southwest Florida and beyond. Publishes semiannually
in March and in October.

Distribution: 25,000 per issue
AD CLOSE : July. 11, 2007

Editorial features
• Down by the River
• Gracious Gardens
• Altruistic All-Stars

Naples Health
Living The Good Life Begins With Great Health. Announcing the premiere issue of Naples Health April 1, 2007.
The NCH Healthcare System & Gulfshore Life proudly present the authoritative guide to health and wellness in
Southwest Florida. Published four times a year, Naples Health reaches local residents and visitors with information on
what’s happening HERE and NOW in the NCH Healthcare System.

distribution: Guaranteed minimum 18,000 circlulation quarterly

July 2007— AD CLOSE : May 14
October 2007— AD CLOSE : Aug. 14
January 2008— AD CLOSE : Nov. 14
April 2008— AD CLOSE : Feb.20

Editorial features
Call your account representative for current editorial features.