ELEGANCE ON THE BAY

There are other bargains, too, and one of them is the nation's trendiest new bottled water- Voss, from Norway. The water is bottled in a slim modern clear cylinder so simple and lovely that once you've chugged the aqua, you'll definitely want to save the container to use as a vase. Now, that's a good deal.

Fancy Nancy Knows Her Naples Shopper

Another good deal in Naples is the $60 French microfiber bra called Nuage that clever Nancy Abbass can hardly keep in her Third Street boutique in Naples called Fancy Nancy's. You wear this bra under a light filmy see-through blouse or a loose weave sweater when you want to appear that you're not wearing lingerie at all but want the support and the contouring of an underwire bra. I'm telling you, this thing works. The look of just skin, the protection of a high-performance bra.

If you think you wouldn't pay $60 for a bra that doesn't weigh more than a feather, try this one on first and you'll decide to whip out your credit card. Abbass also sells a similar bra that is filled with water and has clean plastic straps. It's for under-endowed femmes who want a little more, shall we say, confidence with their simply skin look.

That Abbass really knows her Naples shopper. In business for 10 years, this former school teacher in Colombia, South America, has always had her heart in the fashion world. Even when she was getting her master's degree in business, worked at Saks Fifth Avenue and Neiman Marcus just for fun. Finally, she decided to follow her passion and when she and her airline pilot husband settled in Naples (where Abbass' parents had retired) as a wonderful place to raise two children, Abbass combined her business expertise with her fashion knowledge and contacts. Because Abbass lived and traveled to Central and South America so often (this Georgia girl is fluent in Spanish) she looks for unusual lines from those places and from Spain. Of course, she does the shows in Paris and New York, too. A new Spanish line from Isabel De Pedro is a winner. Shirts and tops range from $300 to about $500 and they are very fashion-forward and sexy. And a pair of capri pants from Australia that features different doors (yes, doors like your front door) in blues and golds is a hot seller. Go figure.

Abbass says the typical Naples shopper is traditional and sometimes needs a gentle push to move away from conservative styles and safe colors. "My Naples lady has a closet full of elegant black gala clothes and neutral daytime clothes, but last year I sensed a change," she says. "Women decided they wanted to break out of the sea of black and they began asking for color. I was there with plenty of it."

Abbass says the favorite color in Naples is unquestionably lime-green. "Light lime, bold lime, screaming lime, Naples loves lime," she declares. "And that's good. Lime is perfect in this intense sun and actually looks good on most people. It's a good, happy color." Other shades on the horizon for spring and summer? "Soft periwinkle, lots of pink, bright bold prints galore and metallics," says the fashion expert. "We'll be seeing a lot of colored bead jewelry at varying lengths and capri pants are here to stay for a while." OK, so now you know. It's time to go shopping.